15 Tips For Generating Best-Selling Video Game Ideas

Julia Zolotarenko
4 min readAug 25, 2023

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Are you enthusiastic, about diving into the world of game development? Often find it challenging to come up with that groundbreaking idea. We’ve been through this ourselves times. Our team at HitBerry Games has created games for clients and understands the initial stages of development can be tough.

But don’t worry. In this article, we’ll explore the art of crafting video game concepts while introducing you to a tool — the Game Ideas Generator, developed by HitBerry Games. This tool can boost your creativity. Revolutionize your approach to idea generation.

video game ideas
Video game ideas generated by AI

1. Immerse Yourself in Gaming Culture

Understanding the gaming landscape is crucial. Immerse yourself in a diverse range of games across genres, platforms, and eras. Games like “The Legend of Zelda: Breath of the Wild” redefined open-world exploration, providing insights into mechanics, storytelling techniques, and player engagement strategies that captivate audiences.

2. Use Idea Generation Tools: Introducing the Game Ideas Generator

The Game Ideas Generator by HitBerry Games

The Game Ideas Generator by HitBerry Games is a helpful tool that elevates your idea-generation process.

How it Works

  1. Focus on Your Theme: Imagine the core theme, concept, or product that defines your game’s identity.
  2. Input Your Focus: Enter your chosen product into the generator.
  3. Witness the Magic: Watch as the Game Ideas Generator crafts a complete game idea with a compelling description and an attention-grabbing title.
  4. Forge Ahead: With your newfound idea in hand, collaborate with the seasoned minds at HitBerry Games to navigate the concrete development stages of your project.

3. Draw Inspiration from Real World Stories

Inspiration hides in plain sight. Take cues from “Papers, Please,” where mundane border crossings were transformed into a captivating game narrative. Everyday experiences can evolve into extraordinary concepts when viewed through a creative lens.

4. Embrace Brainstorming as a Ritual

Innovation thrives on iteration. Look at “Minecraft” — it began with simple building blocks and evolved into a global phenomenon. Dedicate regular brainstorming sessions to explore unconventional ideas that might lead to groundbreaking game mechanics or narratives.

5. The Power of Unique Hooks

What’s the twist that sets your game apart? Delve into games like “Portal” that introduced a groundbreaking portal system. Innovative gameplay mechanics, storytelling approaches, or genre fusions create unique hooks that distinguish your game in a crowded market.

6. The Player Experience is Paramount

View your game through the players’ lens. Think about the emotions you want to evoke, the challenges you want them to overcome, and the exhilaration you want them to feel upon achieving success. Games like “Dark Souls” excel at delivering intense player experiences.

7. Fusion of Ideas

Think of idea generation as an alchemical process. Blend disparate ideas, much like “Undertale” masterfully merged storytelling, choices, and combat. By experimenting with unexpected combinations, you can create novel gameplay experiences that captivate players.

8. Address Real-World Issues

Games with a purpose stand out. Consider “That Dragon, Cancer,” a poignant tribute to a child’s battle with cancer. By crafting games that address real-world challenges or impart valuable skills, you can create meaningful experiences that resonate deeply.

9. Innovate with Emerging Tech

Stay on top of technological trends like VR, AR, and AI. Games like “Half-Life: Alyx” skillfully integrated VR technology with immersive gameplay. By incorporating emerging tech, you can push the boundaries of player engagement and creativity.

10. Evoke Emotions Through Storytelling

Craft narratives that tug at heartstrings, just like “The Last of Us.” Emotions are a powerful tool in game development. Whether it’s nostalgia, empathy, suspense, or sheer joy, games that elicit strong emotions create lasting connections with players.

11. Testing Paves the Way

Prototyping is your guiding star. “Super Meat Boy” started as a basic prototype that evolved into a challenging platformer. Develop mock-ups to test core mechanics and player engagement, and embrace feedback as an opportunity for iterative improvement.

12. Balancing Originality with Trends

Striking a balance between innovation and familiarity is key. Games like “Among Us” adeptly blended social deduction with space exploration. While originality is crucial, knowing market trends ensures your game resonates with modern players.

13. Collaborative Synergy

Collaboration fuels creativity. Take “Cuphead” as an example, which combined vintage animation with challenging gameplay. Team up with fellow developers, artists, writers, and designers to infuse diverse perspectives into your original ideas.

14. Listeners are Game-Changers

Engage potential players early on to shape your game. Games like “Hollow Knight” found success by incorporating player feedback. By involving your audience, you can steer your game in the right direction and ensure it resonates effectively.

15. Harness Your Passions

Your passions hold immense potential. Just like “Stardew Valley” creator Eric Barone’s fascination with farming games birthed an indie gem, infusing your game with authentic enthusiasm can resonate profoundly with players who share your interests.

Conclusion: Navigating Creativity’s Seas

In the realm of generating ideas for selling video games, it’s not about following tips — it’s about nurturing a mindset that thrives on experimentation, exploration, and adaptability. The Game Ideas Generator acts as a catalyst on this journey sparking your imagination and leading you through the process of creating captivating concepts.

Utilize these tips and others to develop your game ideas... For now, I wish you the best of luck, on your path!

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Julia Zolotarenko
Julia Zolotarenko

Written by Julia Zolotarenko

CEO HitBerry Games | Mobile Game Development | Games for Brand | Women in Games Ambassador | Mom

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